Global Display Partner to JD Sports
Wrights Plastics is proud to be a trusted global Display and Point-of-Sale (POS) partner to JD Sports — a relationship built on shared standards of quality, performance, and innovation.
“Working with JD Sports at this level is an important milestone. It shows what a UK manufacturer can deliver when investment, expertise and collaboration come together.”
DELIVERING DISPLAY EXCELLENCE ACROSS A GLOBAL ESTATE
We design, develop, and fabricate a broad range of retail display solutions that help JD Sports maintain a consistent visual identity, streamline store rollouts, and deliver elevated customer experiences across their international retail estate.
MANUFACTURED INHOUSE BY EXPERT TEAMS
For a fast-moving, global brand like JD, precision, durability, and rapid turnaround are non-negotiable. That’s why every item is manufactured in-house at our West Bromwich facility, drawing on our expertise in acrylic fabrication, LED integration, plastic CNC engineering and wide-format print.
The display solutions we produce are as varied as the stores themselves, and include:
- LED Halo display
- Glow light boxes
- Brand blocks
- Illuminated signage
- Mirrored display units
- Freestanding display stands
- Shelf overlays
- Vinyl graphic packs
and much more.
DEVELOPING BESPOKE SOLUTIONS FOR SITES WORLDWIDE
Many items are modular or designed with interchangeable elements — allowing for quick brand refreshes, seasonal changes, and visual updates that support both agility and brand consistency at scale.
In addition to core product lines, we also develop bespoke display components tailored to specific store formats, regional needs, or flagship launches.
While our UK-made solutions feature prominently in JD Sports’ domestic retail network, we’re also proud to support stores across Europe — with regular dispatches to Germany, Belgium, Scandinavia, Italy, the Netherlands, and beyond.
ONSIDE FOR JD SPORT’S MANCHESTER FLAGSHIP
One of our largest collaborations to date was supporting the launch of JD Sports’ global flagship store in Manchester’s Trafford Centre — described at the time as “the largest JD store in the world” and spanning more than 41000 sq ft the store set a new standard for immersive experience-led retailing.
Working closely with JD Sports’ retail design team, we developed over 70 bespoke display units for the site — including apparel glow boxes, branded halo frames, freestanding gift card units, illuminated footwear podiums, and modular signage systems. Each piece was engineered to withstand high footfall, deliver visual impact, and reinforce brand presence across every department.









